Content Production
Content is King! What applies in general, applies here in particular. The task is to inspire the visitors.
An important element is the architecture. It should be immediately visible from the outside: "A valuable message is being conveyed here!". The property is refurbished to a correspondingly high standard. However, with a clear message of closeness to nature and sustainability. This is reflected in the restrained design and the choice of local building materials.
This line also runs through the interior design. The entire interior design repeats the message of closeness to nature. The idea of sustainability was expressed by choosing regional construction service providers. Unnecessary journeys are thus avoided.
Content in the narrower sense is divided into three categories:
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- The analogue exhibits all about the mountain world, its fauna and flora, its history and natural scientific significance.
- The multimedia content consists of edited film material.
- The interactive content to enhance the experience.
To produce the multimedia content, a film team spent more than a year travelling around the Matterhorn, recording footage from helicopters, paragliders and drones. 43 terabytes of data alone were created for the post-production. Films, animations, reports and productions are created from this.
All information on "Zooom - The Matterhorn" can be found here.
